Okay, now I'm curious...
If you offered to do guest blogs for, say, twenty other bloggers and they accepted, and the guest blogs were posted consecutively so that each day you'd be "appearing" in a different place...
Would that be different from a blog tour?
Hello Natasha. Â I am in the middle of writing my own book and I will make my own book trailer once I finish and polish my novel. Â For audio you might compose it yourself with LMMS software which is free to download. It is a DAW which comes with its own instruments and exports to a .wav file.
If you want to compress to an mp3 you might want to download Audacity and LAME for Audacity.
Now for the visuals. Â You can tell your story through pictures, photos. Â You can alter photos, paint from scrap, create animations with GIMP software which you can download for free.
You can visit my blog. I described how I made my animations. Read comments for Book Review: Evolution of Fashion vs Dress Design. Click on word comments to reveal.
Or you might view my first animation. Â 25 seconds.
I am still learning, but I look forward to sharing my knowledge as it grows. :)
I'm in the same boat ... am LEARNING how to create videos. Look for me on YouTube (search: "Vamchoir"). What I did is purchase the audio ... made artwork ... put it into a PowerPoint presentation and converted it to video via small fee ($10 for a number of uploads of different presentations) to AuthorStream.
*I seriously want to get MUCH better at doing this!
I organize Blog Tours through WOW-Women on Writing. I'm not sure if I'm allowed to promote that through Book Blogs but if you contact me I can tell you more. We're very affordable.
One thing that you might want to try for a book trailer is using still photo's import them into Window's Live Movie Maker and add a voice over. Its pretty simple to use and you can do all sorts of things with it.
If you haven't got the finances to pay for a blog tour, the best thing to do is approach individual blogs who review the same genre as your title and ask them if they'd like to participate. Everything sounds scary when you start but with some solid thinking ways can be found to do things for minimum budget.
One book I'd suggest that you have a look at if you get the chance is the Everything Guide to Writing Childrens books. They have some good advice for marketing yourself as well as making sure that you're doing everything above board. You should be able to borrow it from a local library.
Hope it helps.
I'm sure that a good publicist might include a blog tour, but if you don't have access to one, I don't see how it costs anything other than time and review copies + postage.
There are appropriate places here where you can ask for interested bloggers to participate - many will accept e-copies of your book to keep your costs low.
I would think that the key to a really successful tour would be good advance planning - you want the blog posts to appear right around the release date of your book so you need to get review copies out early enough to allow people to read and review them, which means you need to start soliciting bloggers before *that*.
I've seen a few tours that were extra clever, with scavenger hunts or big giveaways and such, but most are just a series of blog posts, which, let's face it, are pretty much free to the author. If you've got a good, well-written book and you connect with a community of bloggers in your target audience, you're more than halfway there!