I have been struggling with in what direction to take my blog site. I don't seem to fit into one easy niche and so my readers are all over the place. I have even written an article on this subject but can't seem to lock in a niche for myself. http://dianeestrella.com/finding-your-blogs-niche/
Does your site have a niche? Do you think this is important to keep readers coming back?
ProBlogger--my favorite blog for advice on blogging! Posted this"3 Reasons No One Comes Back to Your Blog and How to Fix It." Link below.
I believe niche is crucial, unless your blog is a hobby or you are a celebrity. If you review books, review one genre--your favorite! My blog has a niche, I write about marketing indie books. My readers are indie authors. Now I'm getting comments to. Every single article is written with them in mind, not just for me. On Wednesdays, I interview authors about what works for them regarding marketing. So my readers get to be featured too! http://www.jenniferlynnalvarez.com/
Thanks for the links! :O)
My blog, Guerrilla Warfare For Writers, is topic-subject-heavy, relating to writing and publishing in today's climate. I try to list and interpret just about every mistake that I have made in my past 23 years in the business. I aim to even the odds in favor of the writer, with suggestions, tips and tricks that might help wade through this difficult, often depressing vocation and craft. Although I do write about topics that are fairly familiar and bare repeating, I like to reveal some of the lesser-known obstacles and heartaches. My theme is "You'll Succeed by Knowing My Failures."
Yep! My niche is Young Adult and Middle Grade books. I occasionally dabble outside of that area because it is still my blog.
Having a niche is pretty important for gaining readers. The niche doesn't have to be very specific (I know there are many eclectic book blogs out there!). Readers just like to have a pretty good grasp about what you know and like so they can figure out if your blog is something they want to keep reading.
I dont think its a bad thing to have diversity on your blog. It appeals to a broad range of people that way. What I would recommend is having an easy way for people to navigate through to the content they are interested in.
If you label and categorize your posts you can easily create a clickable list so that your readers can check out what they are specifically after.