I was wondering if there are any seasoned authors out there who can offer some advice on some of the best ways to promote your book. I have been promoting and selling my book solely on Amazon digital and hard copy and the feedback has been really great considering the short amount of time, therefore I would like to continue to get the word out to the masses with the intent of getting more people to purchase my book.
My stumbling block is social media. Although I seem to be signed up with all the relevant Blogs and major social media groups, I still don’t seem to be getting many contacts to assist in promoting my book.
I would love to hear any proven advice from people who have had success in the past.
Thanks in advance! :)
i'm having the same problem if someone gets back to you on this can you let me know thanks!
My name is Sarah and I'm a blogger who writes about books at Lace and Lavender Hints. One of the best ways that I know of to publicize your book via the internet is to embark on a book blog tour. A book blog tour is very similar to a regular book tour except that it is conducted entirely online, allowing you to publicize your book internationally from the comfort of your home. During a book blog tour, you visit different blogs, where bloggers review your book, interview you etc. This exposes your book to all of the followers who read those blogs. I know that I have discovered numerous books from blogs simply because the blogger had been hosting a stop on the book's blog tour.
That being said, I now offer book blog tours and would be delighted to arrange a blog tour for your book. If you are interested in this possiblility here is a link to the blog tour page on my blog, don't hesitate to contact me if you have any further questions!
My Contact Info:
twitter: @lacenlvndrhints (send a direct message)
book blogs: Send me a message via the book blogs inbox
Again I have to agree with what Sarah said below. However, what works for one author might not work for another. Promotion is never ending. You might try joining some low cost sites, too. Places like Coffee Time Romance, The Romance Studio, & Deep in the Heart Romance that charge $30 a year or less to add an author page, and or your links to their sites.
Do a link exchange with other authors.
Run contest or add a poll to your blog to draw readers there, advertise it on face book and twitter
Put out a monthly newsletter
Call your local newspaper and ask them if they'd like to interview a local author
There's really no end to what you can and should do to get your name out there and keep it out there. Good luck!
Facebook is the place where I have most success connecting with readers
It's important not to have exaggerated hopes for working social media. It's more likely to contribute to your success slowly than quickly, and you may never be able to identify a definite effect at all.
It's even more important to know that if all you're doing is pushing your stuff, that hard sell will turn people off, not incline them to sample your work. You need to be interesting and/or amusing and project friendliness. If you can't do that, you're better off staying away.
It honestly takes a while to grow a really good social network group. There are many bloggers out there but there are equally as many self published authors these days. Just keep being social on all the networks and don't be afraid to write to bloggers, they are either going to say yes or no.
Find some blogs that offer advertising and they fit your genre.
Blog tours are great for helping get reviews up on your book. When you just ask reviewers to review your book they might tell you it could be up to six months before they get to you because of their TBR pile. If you take it on a blog tour then it means that they will be reviewing your book on set dates and you then know that you are getting reviews and when you are getting reviews.
Here are a few things I do to promote my books:
Hope this helps! If you have a Facebook page and would like me to do a shout out for you check me out at: http://www.facebook.com/nightmarchers
The book blog tour sounds great, especially if you offer the same in return for the blogs that host you. Which allows them to gain some of your fans/readers too.
Have a good website with an excerpt from you book, pics of you so readers can see who you are. Learn about search engine optimization (SEO) to help drive readers to your site. Exchange links with other authors and update the content on a regular bases.
Start a blog and link it to your website. Drive people from your website to your blog and from your blog to your website. Host other authors on your blog from time to time and swap blog tour dates.
Befriend and promote other authors so they'll promote you. And of course the comments that preceded me are great. Best of success.
Also, make sure that when you're on Facebook/Twitter/etc. that you have a web presence that isn't just promotion. If all you do is say "Buy my book here," etc., it tends to get viewed as spam rather than meaningful conversation, and people tend to unfollow pretty fast. Instead try to participate in discussions (the #litchat one is a good starter) and connect with people.
Please excuse the self-promotion, but I've actually put together a directory of places to promote your book(s) online. It has made top 10 on Amazon in the Marketing category and actually hit #1 on Amazon UK in the Reference Catalogue category. Take a look, read over the reviews. Maybe it will be helpful to you and the other authors here looking for places to promote through social media.