As we begin another year and another decade it's amazing to see how far technology in the ebook reader arena has come and exciting to guess what's in store for 2010.
In just a few years ebook readers have gone from dull, black & white, single screen plug in devices to color, dual touch screen, internet surfing devices for roughly the same price. What this technology will probably do is break the ereader market into two camps. The first camp being those who are looking for light, cheap, easy to use, no frills dedicated ebook readers and the second being the group who loves technology as much as they do reading and want the coolest, flashiest device that offers the greatest UI capabilities for the best price. As much as we hear that the Apple tablet is going to be a Kindle killer I just dont see that happening.
For every die hard techie like me who wants every device on the market just because it's new or can do more things there are plenty of people who don't want to be bothered with the frills. So what will all of this mean in 2010?
I think that 2010 will see a tremendous increase in the number of ereader users as prices for the dedicated readers continue to fall and the Wow factor for the higher end / tablet devices bring the techies to the table. The implications of this increased reader base will have a major impact on book and magazine publishers, the educational system and hopefully one day literacy rates.
Let's face it with all the technology available today it's become increasingly difficult to get young people to enjoy reading but when they can download their favorite title in seconds and read it on a color dual screen reader I think and hope that will change. Will future books combine text and color video together? Will ereaders become as ubiquitous as cell phones? I guess we'll have to wait and see but I have a strong suspicion we are approaching a paperless world much faster than most people think is possible.
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